Call Toll Free: 888-623-2374

Request InformationSupport

PunchOut2Go Sponsors New B2B eCommerce Podcast

The Hard Truth About B2B eCommerce is a brand new PunchOut2Go-sponsored podcast focused on the challenges, technologies, and opportunities of B2B eCommerce.

B2BPodcast.pngDo you want to learn about the commerce platforms, technologies, and practices that drive modern B2B eCommerce? If so, you won’t want to miss The Hard Truth About B2B eCommerce podcast, a deep dive into the practicalities of building a successful B2B eCommerce store and business.

The Hard Truth About B2B eCommerce is a brand-new podcast series, sponsored by PunchOut2Go and presented by Isaiah Bollinger, CEO and founder of B2B eCommerce digital agency Trellis, and Timothy Peterson, CMO  at Sports Biz Group. Isaiah and Timothy are joined by guests from the B2B eCommerce industry who share their knowledge, experience, and expertise.

You can listen to The Hard Truth About B2B eCommerce now on Spotify, Apple Podcasts, or your favorite podcast app.

The podcast’s first guest is Brady Behrman, CEO of PunchOut2Go. He speaks about his experiences as an entrepreneur, identifying eBusiness channels, the complexities of system integration, finding the right partners to help navigate the commerce selections and why automation powered by integration with back-end eProcurement and spend management platforms are so important to B2B buyers. 

Why The Hard Truth About B2B eCommerce?

There is no shortage of podcasts, videos, and articles focused on consumer eCommerce. Modern eCommerce platforms like Shopify and WooCommerce make it much easier than it once was to build a great-looking store with an excellent shopper experience. But there is little expert guidance available to help B2B businesses to leverage eCommerce to sell and market to their buyers.

The Hard Truth About B2B eCommerce aims to change that. Isaiah Bollinger has helped hundreds of B2B businesses to build compelling eCommerce platforms on Magento, Shopify, and BigCommerce. Co-presenter Timothy Peterson leads marketing and technology at Sports Biz Group, with a focus on B2B eCommerce and digital technology.

The Hard Truth About B2B eCommerce is this: B2B eCommerce is challenging and complex. B2B sales have long relied on manual workflows and personal relationships. Until recently, digitization was not a priority. The B2C eCommerce space is mature, and the market is well understood. But the tools, thinking, and technologies around B2B eCommerce are still evolving.

The Hard Truth About B2B eCommerce will examine the eCommerce and digitization challenges facing B2B businesses today and the solutions that are available to help manufacturers, distributors, wholesalers, and others to maximize the potential of their eCommerce platform.

PunchOut2Go is proud to sponsor The Hard Truth About B2B eCommerce because we’re committed to helping B2B buyers and suppliers solve some of the biggest digitization challenges. PunchOut2Go offers a low-friction platform-agnostic path to integration between buyer eProcurement and seller eCommerce platforms. The PunchOut2Go iPaaS (Integration Platform as a Service) facilitates data exchange and automation, enabling features that include PunchOut catalogs, purchase order automation, eInvoicing, eQuotes, and more.

To learn more about how businesses are driving B2B eCommerce sales and building stronger relationships through integration and automation, listen to Brady Behrman on Episode 2 of The Hard Truth About B2B eCommerce or contact a B2B integration expert today via the form on this page.

We're glad you are here. Let us help you integrate!

Request more information about PunchOut2Go and our Solutions.